How Kennesaw Menswear elevated their product photography
The Challenge
Kennesaw Menswear needed to showcase their premium suit collection with consistent, high-quality imagery that highlighted tailoring details, but traditional photography was costly and time-consuming.
The Results
Cost Reduction
65% cost savings vs traditional photoshoots
Faster Production
3 days instead of 3 weeks for complete catalog
Consistency
Perfect styling and lighting across all products
Sales Impact
42% increase in online conversion rate
Kennesaw's Menswear Photography Process
How they transformed their product photography approach
1Create Foundational Images
The team started with high-quality photos of their best-selling suit styles to establish the base for their AI model.
- Selected their signature slim-fit wool suit
- Professionally photographed from multiple angles
- Captured detail shots of lapels, buttons, and stitching
- Used consistent lighting to highlight fabric texture
- Ensured proper fit on mannequins for realistic draping
2Train Custom AI Model
The team developed a specialized AI model that understood Kennesaw's distinct tailoring style and fabric details.
- Uploaded 12 high-resolution images from different angles
- Provided close-up shots of signature Kennesaw details
- Trained model to understand wool, cotton, and linen textures
- Ensured accurate representation of tailoring elements
- Fine-tuned to maintain brand's premium aesthetic
3Generate Product Variations
With the AI model trained, Kennesaw created multiple color and style variations across their entire suit collection.
- Created seasonal color variations of each suit style
- Generated different styling options (vest, no vest, etc)
- Produced multiple fabric textures for each design
- Created consistent imagery across entire product line
- Generated product photos for new catalog within hours
⌨️ Example Prompts
Ready to transform your menswear photography?
Create consistent, high-quality product images that showcase your tailoring details while reducing costs and production time.